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Originality and Innovation as Keys to Business Growth




In today's challenging and opportunity-rich work environment, creativity in leadership and management is crucial. With the shift to hybrid work and rapid technological advancements, traditional work methods are no longer sufficient. Research by McKinsey shows that creative companies are more innovative and achieve better financial performance. Here, the leader share why creativity at work is essential and their success stories.

Redefining the Legal Industry

Melbourne-based Hive Legal, a commercial law firm founded in 2014, has adopted an innovative business model. Executive Director and Experience Designer Melissa Lyon explains that Hive Legal's founders started from scratch, embedding different values and approaches. Since its inception, they have been paperless and working flexibly in a hybrid way.

Melissa shares, "Creativity is one of our core values, and we use design thinking to be human-centered and empathetic in our approach. Every year, our team participates in a strategy day to envision the future of Hive, which helps free our minds and fosters creativity."

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